Waitlists are the future of business.
According to Brian Miller, the brains behind Clarity Up Consulting, believes waitlists are the future of business – and he can prove it.
Brian helps experts and leaders supercharge their communication skills and recently using ScoreApp he’s transformed his conversations and boosted his confidence when sending sales and nurture emails. How? A simple waitlist to collect just a few pieces of data on each lead has changed everything.
Day-to-day Brian Miller, helps leaders communicate in the most powerful and effective way. But today, he’s sharing a different kind of success story. One that involves ScoreApp, a game-changing tool that turned his virtual masterclass registration into an incredible journey.
Over to Brian
The Challenge: an exclusive and personalised experience
Our goal was clear: to provide an exclusive and personalised experience to phone number library our masterclass attendees, even though the event was free. We wanted to cap attendance at just 20 participants, ensuring each one felt like they had a VIP ticket. However, we hit a roadblock trying to figure out how to limit attendance using ScoreApp.
The Frustration
Frustration set in, and we contemplated going back to the traditional route with Masterclasses with ScoreApp standard landing pages, hosted on our website, or relying on platforms like Eventbrite or Zoom for registration. But deep down, I knew there was untapped potential in ScoreApp’s self-assessment and scoring system.
The Solution
Determined to unlock ScoreApp’s power, I turned to the ScoreApp Facebook How Spring Drive increased their response rates by 500% with Smartlead group for advice. That’s where someone recommended Daniel Priestley’s waitlist approach. The idea was to leverage ScoreApp’s landing page to build a waitlist, capture details, and eventually sell the masterclass to those on the list.
The Success
We took the leap, created landing pages, and bf leads promoted the waitlist through just a couple of social media posts and emails to a modest newsletter with 500 subscribers. The response was staggering – we quickly gathered 100 eager individuals on the waiting list. We then opened a free Facebook group for waitlist members, and 60 of them joined right away.